Research into Music Posters - Part 1 (Country)
The typography for a Music Poster is somewhat similar to my analysis' of Digipaks. The font is large and bold, the white typing over a red background almost jumps out to an audience. The layout of the text is specific over the importance of what is on the poster - from largest to smallest in significance: Artist Name, Date & Location of Performance and Additional Information. The name of the artist is more important as it provides audiences with whom is performing.
The design of the background appears to be sketched. The face of the artist covers around 50% of the poster. A sketched and rough appearance standardises with conventions around a Country lifestyle. What 'Merle' is wearing and how he comes across shows us, the audience of what we'd associate him with - rough facial hair, stubborn expression and a typical cowboy hat, clearly shows me that he's a country artist.
The colour scheme behind the poster, tacky oranges and reds can be recognised as being ragged-old and of a Texan style. Being of this specific colour scheme, there's less modernisation and more American-western.
I believe 'Merle's' stature is somewhat important, the reasoning behind this is; it provides us with a little of his personality. Per say, standing hands on hips and smiling can be linked with a feminine artist such as Beyoncé, where she'd be flaring off some of her male-gaze attraction. In this case, eye-lining with the camera and his audience, 'Merle' is coming off as a strict and focused artist.
In comparison to modern posters of Pop genres, this specific poster has no reference to any industries involved with him. The only exception being the location(s) of his performance along with dates.
Now that my artist is male, I'll be taking a few of these aspects and using them as influences along with the other posts into Research of Posters. To be precise, I like the idea of the layout of the text and with how the importance of what's written decreases, so does the text size. However, as my song is more modern, the colour scheme isn't as appealing to me.
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